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Clienteling without
Creepiness
A non-Orwellian approach to personalization
A Non-Orwellian Approach to Personalization
In an age where customer loyalty is eroding, true personalization is at the heart of effective clienteling. According to Adobe’s Digital Marketing Optimization Study, retailers with high-performance personalization capabilities boast 1.7 times the conversion rate as those without, and wind up 26% more profitable.
But despite sweeping interest, the retail industry has struggled to explain clienteling in a meaningful way and a standard tool to power all of the elements that make up effective clienteling does not exist.
Download Clienteling Without Creepiness to learn:
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